Free tools

Free SEO and GEO Tools

6 free tools to check your Google and AI visibility (ChatGPT, Perplexity, Claude), generate your meta tags and schema, and find an available business name. Instant results.

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New tools land in the Lab regularly.

Why Use Free SEO Tools Instead of a Paid Suite?

A free tool solves one specific problem the moment you need it solved: generating a meta tag before you publish a page, checking that an FAQ schema validates, or finding out whether ChatGPT already cites you when someone searches for a product or service like yours. That’s exactly what the 6 MentionLab tools cover: no card details to enter, a result shown directly in your browser. A paid SEO suite adds ongoing tracking and historical data over several weeks, but for a single, isolated task, a free, focused tool does the job just as well.

Checking your AI visibility is no longer a side detail. In the US, 35% of consumers already start a product search on an AI tool such as ChatGPT, Gemini, or Perplexity, compared with 13.6% on a traditional search engine (source: Similarweb, US panel, January 2026). A site missing from both of those channels loses an entire search flow, not just a few Google rankings. That’s why the AI visibility checker queries ChatGPT, Perplexity, and Claude directly on your industry’s questions: you see who gets cited instead of you, before you even start fixing anything.

How Should You Use These Tools Day to Day?

The most useful habit is rechecking your meta tags and schema after every publication, not only when the site first launches. A title that gets cut off in Google, a truncated meta description, or an invalid FAQ schema often go unnoticed until someone rechecks them: the meta tag generator and the FAQ schema generator each take a few seconds to rerun, and keep a small error from staying live for months without anyone noticing or fixing it.

Rerun the AI visibility checker regularly rather than once: what ChatGPT, Perplexity, or Claude answer changes over time, and a citation you earned this month can disappear the next if a competitor publishes better-structured content on the same topic. The tools also combine well on a single topic: generate the FAQ schema for a page, then check whether that same page gets cited by AI on the questions it covers, for a more complete picture than checking each tool in isolation.

Who Are These Tools For?

These tools are built for anyone running a site without an agency or an in-house SEO team: a small business owner updating their own site, a freelancer preparing to launch a new activity, or a small marketing team that wants to structure its content without spending hours on it every week. No prior SEO knowledge is assumed: every tool shows a directly usable result, with no setup before you start.

They’re just as useful before a site goes live: the business name generator and the URL slug generator are made for the moment you’re deciding on a name and a page structure. Once the site is published, the meta tag generator, the FAQ schema generator, and the AI visibility checker take over to check that every page is well built, well displayed on Google, and readable by generative AI tools like ChatGPT or Perplexity.

Frequently Asked Questions

Are These Tools Really Free, With No Hidden Limit?

Yes. All 6 tools work with no card details and no hidden paid tier: you get your result directly, as many times as you want. They sit alongside the MentionLab subscription, they aren’t a limited or restricted version of it.

Do I Need to Create an Account to Use Them?

No. None of the 6 tools ask for an account, an email address, or a signup: paste your URL or your text, get your result immediately, and close the page afterward without leaving any data behind.

Do These Tools Work for a Site That Isn’t Live Yet?

It depends on the tool. The business name generator, the URL slug generator, and the meta tag generator all work fine without a live site. The llms.txt generator and the AI visibility checker need a publicly accessible site to analyze your actual pages.

What’s the Difference Between These Free Tools and the MentionLab Subscription?

These tools handle a single task: a tag, a schema, a visibility check at one point in time. The MentionLab subscription writes and publishes 15 articles a month, calibrated against the SERP, with automatic schema and internal linking, then tracks over time whether ChatGPT, Perplexity, and Claude actually cite you.

Are My Results Saved Anywhere?

No. Each tool runs in your browser at the moment you use it: the result appears on screen, you copy or download it yourself, but nothing is stored afterward. If you want to find it later, you’ll need to rerun the tool or keep your own copy.

Will New Tools Be Added?

Yes, the list keeps growing gradually: the 6 current tools cover AI visibility, meta tags, FAQ schema, slugs, business names, and the llms.txt file. More get added as needs come up from MentionLab customers, with no fixed release date announced yet.

The next step

Tools fix one thing. MentionLab does the rest

Each tool solves one isolated problem. MentionLab produces your calibrated articles every month, publishes them on your site and tracks your citations on ChatGPT, Perplexity and Claude.

5-day trial, no commitment